Join the Chamber of Commerce and Other Business Organizations and Be an Active Member Let other businesses know you are in business too, while making helpful alliances that will get you more business. Note that with most professional organizations it is not good enough to just attend the meetings. You may have…

I come from a print background and I remember when I first began designing for the web. For a lot of designers it was a difficult transition because designing for the web was very limiting. As a designer you were limited by size, resolution, and fonts, just to name a…

A landing page is a web page that a viewer lands on. However, when referred to in marketing it is usually a web page separate from your website that is designed for a single solidary purpose. Whether it is to get a viewer to click, learn more, or fill out…

Over the years I have had the opportunity to own my own business, as well as work for others to grow their businesses and let’s face it, marketing can be difficult, time consuming and a“Big Old” money suck.  Time and time again I am confronted with small business owners who…

I am a designer and have designed my fair share of websites over the years so I may be a bit biased when it comes to web design and function.  With that said, I am also an avid online shopper and if I can buy it online I will, rather…

Why create a landing page? Landing pages allow you to focus your prospect’s attention on one thing without disctraction. Check out the below inforgraphic to see what is the must haves in landing page design.  

Why would you send a prospect to a landing page instead of a website? Sending your prospects to a corporate website from your Facebook ad, banner, or direct mail piece may seem like the more logical choice, but even within your website a prospect may be distracted by all the…

Web traffic, it is the one type of traffic you want to be involved with, but for a new business or a business diving into the online market it can be difficult to obtain. Driving traffic to your site can be a daunting task and it is not for the…